Promoting YOUR Website Worldwide

You already have website from last one or two year and frustrated that your site is not fruitful and not generating any business. Then you have come to the right place. We’ll bring your site to the top 20 in mostly all top search engines.

The process of getting search engines to pay attention to your web site requires specific, personalized service. This is because every site has industry specific and consumer specific objectives that must be addressed to optimize your search engine campaign.

Currently over 500 million net users access information/data from over 2.5 billion web pages on the Internet. Over 75 % of the net users seek information through over a mere dozen major search engines such as Yahoo!, Google, MSN AOL, etc .These major search engines can manage only 50 to 500 million pages in their databases, or around 15 percent of the existing pages on the web. Getting listed and properly positioned in these major search engines gives you a better search referrals.

Knowledge is the key to comfort with when working with search engine placement or positioning practices. Our proposal will help you to understand better, how search engines work and what must be done to be effective .We provide a highly cost effective service that gives you higher positioning advantage resulting in multifold searches for your website culminating into a larger customer base.

We have following two package for web promotion :

Economy Package :

  • Top ranking on more than 10 leading search engines with 10 related keywords.
  • Submission of webpage in more than 750 search engines and Directories world wide.
  • Complete site audit and re-submission to search engines on regular intervals.
  • Dynamic online statistics program with details of visitors, source, hourly break-up, and referrers.

Gold Package :

  • Assured Trade visitors & inquiries.
  • Top ranking on more than 30 leading search engines with multiple keywords.
  • Priority listing on more than 400 search engines & directories.
  • Product Category wise and region wise submission to various search engines, directories & Internet yellow pages.
  • Featuring your products on easy2source.com with linkages to your webpage.
  • Dynamic online statistics program with details of visitors, source, hourly break up, referrers, etc.
  • Complete site audit and re-submission to search engines on regular intervals.

List of Top Search Engines (2017):

  • Google
  • Bing
  • Yahoo
  • Baidu
  • AOL
  • Ask.com
  • Excite
  • DuckDuckGo
  • WolframAlpha
  • Yandex
  • Lycos
  • Chacha.com

 

WEBSITE DEVELOPMENT

WEBSITE DEVELOPMENT

We provide WordPress CMS development, plugin development, theme customization and maintenance services, backed by state-of-the-art infrastructure and high-quality technology tools. Innovation is one of our core quality. We offer quality WordPress development service that makes compliant to the guidelines and standards but simultaneously we believe in breaking the stereotypes and offer you something creative and amazing.

We empower your brand presence with development of user-friendly WordPress themes, plugins and extensions that provide rewards like ease of use and search-engine friendliness.

  • Get true value for your money
  • We offer best technical support and are just a call away
  • The experience of working with a diverse client-base and latest technologies helps us deliver the best work

You can make the most of our below listed services:

  • WordPress web development
  • Open source CMS development
  • Installation & Configuration
  • Support & Maintenance
  • WordPress migration
  • WordPress theme development
  • Custom plug-in development
  • WordPress responsive web development
  • WordPress blog development
  • WordPress template Design
Graphic Designing

Graphic Designing

DESIGN ASPECTS

  1. Clarity and simplicity

Next time you go to a supermarket, pick a random shelf and browse through some products. Glance at each and ask yourself two very simple questions:

  1. What’s this product for?
  2. What’s the brand behind it?

You will be amazed how hard it is to find answers to some of these essential questions in less than 4 seconds, which is the maximum time average consumer will dedicate to any particular product on the shelf.

You’ll find products listing dozen of benefits with no clear brand name. You’ll find products that look great on the outside yet fail to explain what’s in the box. You might even find cleaning products in packaging more appropriate for kids juices.

Although some product categories allow for a bit of mystery (think perfumes and luxuries), failing to identify the product in terms of content, usage or brand identity is a horrible practice which usually results in a packaging design which doesn’t perform well in stores.

So remember rule number one: be clear about the product, be clear about the brand.

  1. Honesty

Beginners in packaging design, and I’m talking both clients and designers, often strive to depict the product in the most perfect way imaginable. They will show a cookie drenched in chocolate, when in fact you’re buying a simple chocolate flavored biscuit. They’ll show rich, fresh cherries on fruit yogurt with little fruit content.

By depicting a product ten times better than it actually is, you’re misleading and ultimately disappointing the consumer, which only leads to poor sales performance and very bad brand image.

This is where honesty comes in. Consumers have nothing against simple, inexpensive products, as long as they know what they’re buying! Of course they expect “face lifting” to some degree but not to a point where product appears to be something entirely different.

As a designer, your task is to represent the product in the best way possible but keep in mind that consumers – you included – deserve to be treated right.

  1. Authenticity

Originality, character and memorability are at the heart of great brands and of course, great packaging designs.

It’s easy to understand why – there are hundreds of products out there, all competing for consumers’ attention. The only way to set your brand apart is to be different, to be authentic.

Because this is truly a matter of creativity and exploration, it’s impossible to give advice on how to “be authentic, “especially nowadays when people are faced with myriad of brands, looks and appeals.

If you’re stuck with a generic looking packaging design then apply an uncommon design style with strong “visual standards.”

For example, if everybody is going for product photography, use illustration or type-based design. If everybody is using a horizontal layout, reach for vertical. If most designs are rather contemporary, try introducing something retro with focus on quality appeal.

Be bold, be different and look into other product categories for unexpected sources of inspiration – spirit label designs can be a great way to brainstorm ideas for that new chocolate packaging project.

  1. Shelf impact

From a shopper’s point of view, a product is never seen alone and never in great detail. Because of the viewing distance from shelves and the fact that products are arranged in rows and columns, all we see are veritable patterns made of various products. It’s not until a certain pattern attracts our attention that we decide to take a closer look.

This distinctiveness and appeal of the product when placed on an actual shelf is something retailers call “shelf impact,” and it makes a huge difference in product sales.

Shelf impact is something you need to test and explore in your designs. You can do this by imitating the placement of your design on an actual shelf and surround it by other products (for best results, use several rows and columns of each product). The more distinctive it looks, the better it sells.

Note: you will be amazed at the results – sometimes the best looking design will simply blend in and become invisible, while more simple designs “pop” in this environment.

  1. Extensibility

A product packaging design concept should allow for an easy introduction of a new line extension (product variation) or a sub-brand.

For example, imagine you’re creating a packaging for new brand of apple juice. You and your client opt for a certain design featuring apples which looks really great. However, a few months later, the client decides to launch a cherry flavor under the same brand name.

 

Good packaging design allows for easy variations without losing visual appeal.

To your dismay, you understand that the initial design concept you created heavily relies on apples to work and that cherries will not look nearly as good. Plus, cherries have some benefits to be communicated on the front panel, which works against your idea. You have a problem with extensibility.

To avoid this, you should always design product packaging with the future in mind. This means creating a visually systematic design which allows for easy changes of product visual or other information, so you get a fine looking family of products in the end.

  1. Practicality

Practicality deals with the actual shape, size and functionality of the product container, not just the label or wrap. The more practical the product, the more sales it gets – when Heinz turned the ketchup bottle upside down, sales skyrocketed.

Practicality is the most overlooked aspect of packaging design, simply because clients often pick the “tried and true” route which is a lost opportunity for innovation.

But if you get lucky and do get a chance to design the next bottle, box or a cup, always think practicality first – or in most cases, how you can make the product easier to use, carry or store.

Practicality alone can solve many of the packaging design challenges.

To wrap up

Packaging design is a large and demanding design field always looking for designers who can deliver both product originality and sales performance. Packaging is the last message a consumer sees and a last chance to convince him to buy the product. Clarity, honesty, authenticity and other rules described above play an important role in this process but are by no means the final word on the subject.

 

Content Marketing Ideas…

Content Marketing Ideas…

Content Marketing Ideas For Brand Marketing

  • A comprehensive list of industry statistics/research
  • Top rated post on a relevant topic
  • Respond to a controversial article or video
  • Prediction of trends in your niche or industry
  • Create a decision guide (text, image, tool)
  • Update existing successful posts
  • Interview leaders in your field
  • Poll or survey your audience
  • Write a comparison review
  • List of useful articles/resources on a topic
  • Create content based on trending topics
  • Create an ultimate resource or guide
  • Write a content based on data collated
  • Create a ‘hack’ post. FAQs do help
  • Take surveys and publish the results with synopsis
  • Top resources lists (blogs, hacks, tools)
  • A list of probable solutions for a common problem or issue
  • Create a dummies post with helpful, actionable information and tips
  • Write a post inspired by a blog comment
  • Review a recent book/movie that would be relevant to your audience
  • A list of inspirational or motivational quotes
  • Write a running commentary kind of behind-the-scenes post of an event
  • Ask your readers/audience to submit their content relating to the brand

Why Entrepreneurship ?

Entrepreneur decision to choose path to start up business success

Entrepreneurship is the process of designing, launching and running a new business. It is definitely not a cakewalk. It requires burning passion & risk taking ability to startup something but it is difficult to maintain the same passion throughout. There are times when things look bleak and situations may not remain in control but if the initial process and research is done properly then any startup can succeed and turn out to be a successful venture in future !

The Logic or Reasoning mentioned below may sound out of context but then Truth is stranger than fiction…

  1. Hate the Status Quo – It doesn’t make sense to you that something has been done the time-honored way with no explanation why. You are not someone who wants to just go through the motions or sit by idly. Nor do you like following the pack.
  2. Easily Bored – You find yourself easily bored, and others start viewing you as a problem. But nothing is wrong with you except that you are bored with activities that aren’t up to your abilities and aren’t challenging. That’s why you hated most of the classes you ever attended. Think Bill Gates who dropped out of college to become one of the richest men in the world.
  3. Fired from Jobs – You’re too creative for your own good when it comes to working for others, and you may have some history, as I do, of losing jobs. Being just a cog in wheel is very difficult for you because you want to create something others can be inspired by and contribute to.
  4. Labeled a Rebel – You know that greatness resides outside the lines of conformity and don’t think that policies, laws and regulations apply to you. You have been described as a rebel and rule breaker and would defy gravity if you could.
  5. Resist Authority – You have a lifelong record of resisting authority from your parents, teachers and bosses. You don’t go along with the agreed upon norms of the group or community you work and live in.
  6. Ready to Improve Everything – You always see how you could do things better. In addition, you are opinionated and freely give your two-cents about your better way of doing things–even when you’re not asked.
  7. Bad at Making Small Talk – You have difficulty making the kind of small talk that so many people get comfort from. This social pattern of relationship and rapport building seems like a waste of time to you and makes you uncomfortable.
  8. Bullied in Your Youth – You may have been heavily criticized, picked on and even bullied as a child or teenager. This has caused you to be driven to excel and to prove to the world that you are indeed a force to be reckoned with.
  9. Obsessive – You may have been labeled obsessive/compulsive because when you get started on something you have difficulty letting go. Don’t let anyone convince you that this is a disease or deficiency. All of the great entrepreneurs become completely immersed in their vision. Howard Schultz stuck with Starbucks even when his family tried to persuade him not to.
  10. Scared to Go Solo – The entrepreneur in you is scared of going out on your own—and also terrified of not doing so. This fear is so common in our society because we’ve been conditioned to think that entrepreneurship is much riskier than getting a “good job.” The reality is there is instability in both.
  11. Unable to Unwind – You can’t go to sleep at night because you can’t turn your thoughts off. An idea may even manifest itself in your dreams. The next morning you find yourself still consumed with that idea, distracting you from the job you’re supposed to be doing.
  12. Don’t Fit the Norm – You have always been a bit uncomfortable in your own skin. Until you get used to the idea that you are in fact different from most people, it could prove to be a problem–or exactly the motivation you need to acknowledge the entrepreneur screaming to get out.

Once decided, Steps for making it to the top :

High overheads – Eat last

Pride – throw it out of the window

Diligence is sacred – Maintain it always

Due Diligence – Choose associates wisely

 

Do NOT Shoot the bleeding dog – let it go !

Opportunities – Seek them, they are available everywhere

  • Hire smart people – good character
  • Integrity – Honest & Ethical – It pays to do good thing !
  • Success does not look exactly the way U see it
  • Do what you love, then it is not work !
  • Develop a thick skin, can’t stand attitude
  • Get your ass up and start punching